Tuesday, March 3, 2009

Value added news

There's a lot of criticism directed at newspapers lately, much of it valid.
But an experience I just had reminded me why traditional news organizations offer added value to readers.
I filed a blog update on a local airline with my own employer, the Las Vegas Review-Journal.
About 30 minutes later my phone rang, it was a copy editor from the paper.
She was reading the entry before posting it and had a question about how I described an increase in traffic.
The way I filed it was accurate, but just the fact that someone else is reading the copy before it goes live tells me there's value for readers in newspapers that is greater than one-person operations or other post-first-ask-questions-later-type sources of information.

0 comments:

Post a Comment